JOIN US TO CONNECT, TO BE INSPIRED & TO LEARN HOW TO GROW YOUR BUSINESS IN 2023

Our annual Ambassador Retreat is back as an in-person event, an unparalleled weekend in wine country packed with experiences designed to take your wine business to the next level. Expand your wine knowledge, acquire new business skills and be inspired by the incredible 2022 success stories of your peers as you preview the innovations to come in 2023 and celebrate in Boisset style at our annual Ambassador Awards Gala!. Retreat, Gala, guest and optional tour tickets have now ended. Please contact Laurie Turner at laurie.turner@boisset.com if you have any questions.

TICKET SALES HAVE ENDED

 

REIMAGINE AMBASSADOR RETREAT 2023

Arriving Friday Feb. 17th?  Don't miss our "Welcome Bubbles Reception" from 5PM - 6:30PM, featuring sparkling wine plus networking with your peers!
Best of all, our registration table will be open as well, so attendees can get their name badges and swag bags ahead of time and sleep in a little later the next day.

 

FRIDAY FEBRUARY 17TH - PRE-RETREAT RECEPTION

5:00PM TO 6:30PM
Optional Welcome Reception - Bubbles, Networking & Advance Registration

SATURDAY FEBRUARY 18TH - DAY ONE AGENDA

8:00AM
Registration & Breakfast

9:00AM
Retreat Day One Kickoff
Boisset Collection: Looking To The Future with Senior Vice President for Marketing & Communications Patrick Egan
The Evolution of Hospitality & the Boisset Touch with Vice President of Guest Experience Clare Tooley M.W.

10:15AM
Break

10:30AM
Ambassador Program 2022 Milestones & 2023 Goals
Mindset Training: Reimagine Your Wine Life & Maximize Your Potential

12:00PM
Interactive Networking Lunch Hosted by the Ambassador Events Committee

1:00PM
Upcoming eCommerce Initiatives
Wine Tastings: The Core of the Ambassador Business
Managing Director Panel: Best Practices from the Field

3:00PM
Break

3:15PM
Meet Our Winemakers:

Brian Maloney

Katie Carter

Sarah Vandendreiessche

4:45PM
Day One Ends

SUNDAY FEBRUARY 19TH - DAY TWO AGENDA

8:00AM
Breakfast

9:00AM
Retreat Day Two Kickoff
2023 Keynote Address with Jean-Charles Boisset
Driving Revenue Through Diverse Marketing

10:30AM
Break

10:45AM
Social Selling and B.Social 2.0 with MultiBrain CEO Scott Kramer
The Boisset Edge: Excellence in Personalized Service

12:00PM
Building Your Wine Community Interactive Lunch Hosted by the Ambassador Diversity Committee

1:00PM
Leader-Led Breakout Session 1 (choose A or B)
        Session 1A / Introductory Track - How To Succeed At Social Selling: Prospecting & Building Your Business
        Session 1B / Advanced Track - How To Boost Your Selling Skills & Take Your Personal Sales To The Next Level

Leader-Led Breakout Session 2 (choose A or B)
        Session 2A / Introductory Track - How To Lead Wine Tastings From Start To Finish, Including Closing The Sale
        Session 2B / Advanced Track - How To Leverage Boisset's Specialty Offerings, From Custom Labels To Corporate Gifting

2:30PM
Break

2:45PM
Napa Valley Cabernet Sauvignon Experience with Stephanie Putnam & Marnie Old

4:00PM
Break

6:00PM - 10:00PM
Annual Ambassador Awards Gala

MONDAY FEBRUARY 20TH - OPTIONAL GUIDED WINERY TOUR

9:30AM - 5PM
Tours & Tastings at DeLoach Vineyards, the Calistoga Depot, Elizabeth Spencer Winery & Raymond Vineyards
(includes lunch & transportation departing from and to our hotel in Santa Rosa)

LIMITED AVAILABILITY - ADVANCE REGISTRATION & TICKET PURCHASE REQUIRED - CLICK HERE TO INQUIRE

 

 

LEARN FROM THE BEST IN THE BUSINESS
WITH INSPIRATION & ADVICE FROM THE PROS!

 

 

  • Meet Our Winemakers & Executive Team

  • Preview Upcoming Initiatives & Rollouts

  • Experience Incredible Educational Wine Tastings

  • Acquire Business Intelligence, Strategies & Training

  • Network & Make Community-Building Connections

  • Celebrate 2022 Achievements at our Annual Gala

And so much more...

 

 

 

FAQs

 

  • Is there a dress code for the retreat?

    Dress code is wine country casual or chic for the daytime sessions.  The Sunday night Awards Gala we recommend cocktail or black tie attire, your choice!

  • Is there a Virtual option for the retreat?

    The 2023 Retreat is an In-Person only event, but we will recap on the following weeks  Tuesday B.Connected Calls and important announcements and/or initiatives.

  • Are there technological requirements for participation in this virtual Ambassador Retreat?

    Participants are responsible for their own technological requirements and will mainly need a stable internet connection to participate in Retreat. The Retreat & Events Committee will host a Get Tech-Ready Happy Hour the week before Retreat to provide tech tips, best practices and ideas for improving your virtual event experience.

    Please note that the Whova event platform works best using Chrome or Firefox browers so we recommend installing one of these programs on your device and using it for the event. Safari is typically the least stable browser option and non recommended. We also recommend downloading the free Whova mobile app in order to access more networking features and receive text reminders and announcements during the conference. 

  • I am not an Ambassador yet, but am thinking about joining. Can I attend Retreat to see if it's right for me?

    No. Only Boisset Ambassadors are eligible to register for Ambassador Retreat. However, new Ambassadors who enroll in the month of January will get 50% their Enrollment Package as well as $100 discount off the retreat ticket, so now is a great time to join! We strongly recommend that new Ambassadors attend our semi-annual training events since it's a great way to energize your business. All Enrollment Packages include the first 90 days of your Cellar Suite subscription, which Ambassadors can always cancel at any time.

  • When will complete details be available on the final agenda and optional wine packages?

    We are in the process of finalizing the Retreat agenda and speaker list as well as the line-up of wines for our educational wine tastings and social events. We expect to have both the Whova event pages and the optional wine upgrade packages ready to go live no later than 6 weeks prior to the event date in order to provide plenty of lead time for shipping and advance engagement through the platform.